Your digital footprint is valuable. Every time you go online, you leave a trail of where you’ve been and what you’ve been doing. This is your 'digital footprint'.

Each person's individual footprint is small, but by linking together the sheer amount of online data we're creating, businesses are able to form a surprisingly complete picture of us.

Your personal data is also valuable to criminals, who might use it to steal your identity so they can:

Steal your money

Harvest information about your friends and family

Damage your reputation

Disguise their criminal activities

Learn some useful tips to keep your digital footprint safe.

 

Digital footprint

 

Digital footprint

 

Every time you go online, you leave a trail of where you've been and what you've been doing. This is your 'digital footprint'.

 

Di

 

Graph shows dollar value consumers place on their personal details

 

Digital footprint

 

Digital footprint

 

Each person's individual footprint is small, but by linking together the sheer amount of online data we're creating, businesses are able to form a surprisingly complete picture of us.

In 2020, there will be 10 times more data in the world than there was in 2013.

 

Icons showing 10 times data in 2020 versus 2013

 

And every second, 33 terabytes of data is sent across the Internet.

 

Icons showing number of posts, tweets, searches, photos, and views per second

 

With your permission, businesses can use your digital footprint to find out more about you and your online habits and preferences.

They might use your data to...

 

Icons depicting ways businesses might use your data to customise their service to you

 

Digital footprint

 

Digital footprint

 

Your personal data is also valuable to criminals, who might use it to steal your identity.

 

Tick list of ways criminals might steal your identity, and the implications of theft.

 

Digital footprint

 

Digital footprint

 

Digital footprint

 

Here are some tips on how to avoid falling victim to the cybercriminals.

 

Tick list of ways you can safeguard yourself against cyber criminals

 

Always remember to...

 

Icons depicting number of people who ensure they log out, and check if a website is secure

 

Digital footprint

 

Find out more about cyber-crime and its effects

 

BROUGHT TO YOU BY

 

HSBC logo

 

Sources

Financial crime data
Verizon, Symantec, Ultrascan, Nilson Report, BDO, Anti Phishing Working Group,
Tax Justice Network, Terrorism Research Initiative, US Bureau of Justice

Supporting data
World Bank, NASA, CDC, Bloomberg, Forbes, BBC

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